2018/10/17(Wed)@Global Business Hub Tokyo
Daiwa House Group expects to reach $40B in revenue this fiscal year, and targets $100B in 2055, its 100th anniversary.
Chairman and CEO Mr. Higuchi respectfully recalled his episodes with the founder, Mr. Nobuo Ishibashi.
Mr. Ishibashi noticed that some plants such as bamboo and rice survived a powerful typhoon which destroyed houses. Inspired by those plants’ structure, the “Pipe House” made of steel pipes became the first product.
The “Midget House”, launched 4 years later, became a huge success as an affordable study room. The inspiration came from a child playing by a river, who told Mr. Ishibashi that he had no place at home.
Gaining deep insight from natural environment gave Mr. Ishibashi and his company the chance to success.